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STRATEGY
STRATEGY
Why CMOs Are Investing $220 Million in Cinema Ads to Reach Gen Z: NCM's Amy Tunick on Cinema as a ‘Brand-formance’ Medium
Kelcie Gene Papp
STRATEGY
Why CMOs Are Investing $220 Million in Cinema Ads to Reach Gen Z: NCM's Amy Tunick on Cinema as a ‘Brand-formance’ Medium
Kelcie Gene Papp
STRATEGY
I Read Goldman Sachs' Insights on the Industry impact of Ozempic. Here's My Key Takeway
Kelcie Gene Papp
STRATEGY
Why Guinness' £52m First Football Sponsorship Deal with the Premier League Is Spot On
Jason Papp
STRATEGY
Lucy Hart: Fan-Finity and Why Brands That Build Fandoms Will Dominate the Next Decade
Lucy Hart
STRATEGY
LIONS' Just Released It's Annual State of Creativity: Here's 5 Key Lessons (& Priorities) for CEOs, Brands & Agencies
Kelcie Gene Papp
STRATEGY
How Brands Can Engage with Instagram’s Hyper-Local Curated Fashion Meme Accounts
Kelcie Gene Papp
STRATEGY
VEJA Launches 'Repair Shop' in Paris to Champion Sustainability and Customer Engagement
Jason Papp
STRATEGY
Here's Why MPearlRock's First Move with Newly Acquired nutpods Must Be European Expansion
Kelcie Gene Papp
STRATEGY
Beverage Innovations: Why De-Alcoholised Drinks and Savoury Sips Are Winning
Kelcie Gene Papp
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